Tuesday, May 15, 2012

Limo service driven by teen CEO

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It was founded by a 15-year-old. “(In the) long term, we want to go nationwide,” said CEO Billy Jinks, now age 19. Jinks attributes the company’s success to careful attention to thelittlr things. Lexani makes sure every car arrives withthe client’e favorite newspaper or magazine, as well as appropriate The company’s slogan is “Perfection has Lexani relies mostly on the support of customere who refer their friends, he said. “We’ve builgt a strong network of clients,” Jinks “Most of it’s just word of mouth.
” That built on a company spirit that encourages the bestpossibles service, has allowed Lexani to take marketr share from other companies, Jinks said. The company has a diverss fleetof vehicles, from sedans to buses, and all are less than a year old, he Lexani works with a number of clientxs in various sectors, offering high-end to regular transportation. That diversitg of service insulates the compan from tougheconomic conditions, Jinksd said. “Instead of just doing a corporate market or aretail market, we do a little bit of he said. He has been interested in the limo businesds since he wasabout 5, when he started accompanyinyg his father on business tripzs to New York.
He learned about the industry from a familyh friend who owned atransportation company, and he got in-deptnh knowledge from industry trade shows and other He formed Lexani in 2004 and turned a first-yead profit of more than $73,000. According to a 2006 stud y by the U.S. Census Bureau, only 5 percent to 10 percenr of new businesses survive their first fiveyears — and only abour 2 percent of small businesses nationwides are owned by someone undetr age 25. Jinks said his age hasn’y been a factor in doinfg business. “Some people seemed standoffishyat first,” he said, but the quality of service was enougu to quell any skepticism.
Rob Miller, presiden of , said he’s very impressed by Lexani’s quality of service, as well as work ethic and business sense. “We want to do businesx with the best doctors and the best CPAs and the besttransportatio company,” Miller said. “As far as I’m (Lexani is) the best around.” Miller said Jinks has a keen businesss sense, and it showas in Lexani’s reliable transportation service. When Jinks was 17, he once picked up Miller personally to make sure he was on time for an earluymorning flight. His scheduled ride had technicaol problemsthat day, Millere said. “I think that just demonstrates Lexani’s ...
willingnesse to go the extrz mile,” he said. “Billy has certainly shown the business acumem of someone far olderand

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